Headsup B2B Signs INA Solar Distribution Deal, Targets Rs. 150 Crore Solar Revenue

Headsup B2B Private Limited (Headsup B2B), a B2B procurement and supply chain platform, has partnered with Jaipur-based Insolation Energy’s solar module brand, INA Solar, further expanding its presence in the solar sector. Under the partnership, Headsup B2B said in a press release that it will market and distribute INA Solar’s portfolio of solar modules, aiming to build an annual solar distribution business that supports its broader objective of achieving ₹150 crore in annual revenue from its solar business. Under the partnership, Headsup B2B will market and distribute INA Solar’s portfolio of solar modules to EPC companies, channel partners, project developers, and institutional customers. The partnership will support Headsup B2B’s long-term strategy of making solar a key growth vertical. The company is targeting approximately 40% of its overall revenue to come from its solar business by FY27, supported by a growing product portfolio, an expanding regional distribution network, and rising demand for renewable energy solutions across India. Supporting Headsup B2B’s Dealer & Sub-Distributor Network This partnership supports Headsup B2B’s plan to expand its dealer and sub-distributor network across key districts, broadening its market reach and enhancing customer support capabilities as it scales its solar operations. As part of the partnership, Headsup B2B will strengthen its presence across eastern India through a regional distribution network anchored at its Patna facility. The network will improve product availability and enable faster access to solar modules for EPC companies, installers, channel partners, and project developers, while supporting project-based procurement across the region. Moreover, the distribution network will support growing demand in India’s solar sector across the residential, commercial, industrial, and agricultural segments, alongside government initiatives such as PM Surya Ghar: Muft Bijli Yojana, PM-KUSUM, and various state-led programmes. Commenting on the partnership, Sumit Kumar, Founder and Director of Headsup B2B, said: “Solar is emerging as one of our most important growth businesses and will play a meaningful role in the company’s future growth. Our partnership with INA Solar strengthens our ability to serve the evolving requirements of EPC companies, channel partners, and project developers by combining a trusted product portfolio with a robust procurement and distribution network. As we continue to expand our renewable energy business, we aim to build solar into a significant contributor to our overall revenue.”

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